Sophisticated computer programs incorporating self reported data, statistically valid modeling screens and other data has now allowed us to identify those consumers that have a high PROPENSITY to purchase various items.

Automotive ---- buying various types of cars, e.g. a luxury vehicle to a compact pick-up.

Banking - Finance - Investments ---- Likely to own securities by size of portfolio, engage in online trading, finance a new car, have tax sheltered investments, etc.

Charity ---- Donate to arts, health, religious, environmental, educational causes, etc.

Home Projects ---- remodel home, vegetable and/or flower garden.

Insurance ---- Have term or whole life insurance of various face amounts.

Internet Use ---- Time accessing the Internet, shopping info and purchasing online, annual expenditures over the internet, etc.

Recreation and Hobbies ---- play golf, tennis, motorcycling, bicycling, skiing, Casino gambling. Many others, please inquire.

Shopping ---- shop via mail/phone order, purchases per year, department store vs. Internet, and many others.

Travel ---- Cruise, foreign travel, visit a theme park, have a valid passport, etc.

All of these PROPENSITIES can be added to the basic consumer file. This will even more specifically target your audience. Specificity of your target audience will INCREASE your response rate and REDUCE your printing and postal costs.

Pricing: propensity information $0.025 per record, added to base

Base consumer information:

Names	Cost/Name	propensity info	Total Cost/Name
25000+	$0.05	$0.025	$0.075
10,000 - 24,999	$0.06	$0.025	$0.085
2,000 - 9,999	$0.07	$0.025	$0.095
1 - 1,999	$150.00 minimum order

Diskette $50.00

E-Mail delivery $25.00

Shipping as per carrier.